I am currently working with the 'BirminghamMade Me' Envisioning Brand Futures group.
It's a Birmingham City University led project and is an opportunity to
work with respected Midlands based cycle companies, such as Pashley and Brooks. This might seem like quite a departure from Fine Art but I am interested in approaching the scheme in a way that engages my interest in materials, process and the effects these have upon human experience. I am also getting paid for my efforts, which is a big bonus, because things are getting tight, money-wise.
On
Saturday 13th April I visited the Bespoked Bristol custom bicycle makers show,
held annually at the Old Brunel Exhibition Hall near Temple Meads Station. Here is the write-up I submitted to the other
members of the group:
On Saturday, I had the pleasure of getting
the (unusually prompt) train to Bristol to visit the third Bespoked, custom
bicycle builders fair. I visited the inaugural festival back in 2011, held at
the Paintworks Bristol. At the time it felt like a busy (but initially an
overly niche) affair with a few hardcore bicycle and accessory manufacturers in
attendance. The quality of the construction was beyond the realm of my
technical comprehension, the attention to detail was extraordinary. I came away
from the show feeling energised, impressed with the technical ability of the
attendees of gagging to get home and ride my bike.
My expectations were high for the 2013
event. Brunel's Old Station at Temple Meads seems a really appropriate new
venue for the show (actually, 2012 was the first year at the venue but I was
unable to go). The pale Victorian grandeur of the interior space beautifully
re-enforced the manufacturing heritage, so obviously admired by the cycle
makers inside. There were small bannered stands closely packed into the hall,
stick thin tubed bicycles were delicately balancing upon their raised stages.
There were also, heavy duty tourers on show, bamboo bikes and beautifully
(machine?) carved wooden apparitions with unbelievable curves. Chrome, leather,
titanium, aluminium, rubber and steel were in full effect. Turquoise seemd to
very popular, as did beige and black.
I enjoyed people watching as much as bike
watching. It was obviously a male majority affair but there were visibly more
women at this show than in 2011 and not just in a token way (reluctant wives or
partners). Women were present behind the stands, leering over the metalwork
with their partners, friends and family-seemingly really enjoying the display.
People were unable to resist from touching the bikes. I saw many a sneaked feel
of a saddle too...Brooks saddles were everywhere. I was unable to do a bike
count, (it got REALLY busy) but I guess Brooks were on 60-70% of the bikes at
the show. Brooks occupied a central position and had made an effort to bring
along just about all of their product line, everything from handlebar tape,
saddles, (of course) leather bags and leather treatments, as well as rain macs
and brochures etc. I circled the stand a number of times and observed the
different people checking out the beautifully finished items on display. People
of all ages and backgrounds seemed to be approaching and ’feeling’ the items.
Brooks products are very tactile. They seem to invite haptic interaction.
I joked on the day (in a couple of tweets)
that I had spotted moustaches and beards on the way to the show - the symbol of
the 21st century hipster was everywhere. Mostly young men sported facial hair,
many older men were folically challenged on top. There were plenty of tattoos -
piercings too. Hard wearing utility fashion, check shirts, Levi's and Red Wing
Boots were a common site. I heard couple of thirty-something blokes discussing
retail: “I've left my credit card at home on purpose, so I don't buy anything”
other bloke: “i didn't, I'm fully loaded, I'm not leaving here without buying
something!” It was a good mix of ages but low on cultural diversity. It did
feel good-natured, exciting and far less specifically targeted than the 2011
show.
It was great to see people had actually
cycled to Temple Meads, it was raining Saturday so it seemed doubly impressive. It
might have been odd, people walking around in lycra, but to me, not too
unusual, I've been around runners, cyclists and cycling in one form or another
most of my teen/adult life. I do like the sound of clicking cleats on the
ground, when I hear them, wherever I am, I always turn to check the bikes, (and
labels) worn by the guilty parties.
Lance Armstrong wrote a book once called,
'It's not about the bike ' (snigger) Well, of course for him, that might have
been the case. At the Bespoked UK Handmade Bicycle Show, it's ALL about the
bike. It's all about the look, the detail, the accessories, the technology, the
heritage, the material and the security that these things supply the owner. I guess,
instant external validation from your well informed peer group what is
important to a lot of ’punters’. But being happy, knowing that you own the best
(that your hard earned) money can buy, especially if it's been made to fit your
peculiar proportioned body is a luxury people seem to still be able to afford.
The show revealed to me that more and more people are engaging with a world beyond the physically inadequate internet and the predictable consistency of their TV's. People seem to be craving a tangible physical connection with the world and to feel resistance pushing against their bodies (not just their minds). The way the bicycle frames are constructed echoes and perpetuates the material expression of humanity's haptic hold over 'things' and, from what I saw, they beautifully compliment humans innate desire to move into real, (as opposed to) imagined space.
My favourite bicycle manufacturers at the moment are:
Winter Bicycles (USA)
Condor Cycles (UK)
Chas Roberts (UK)
g.